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With well over 250 colleges and universities, there is a lot of choice available to students in Canada. How do post-secondary institutions differentiate themselves to attract students locally, from across Canada and abroad?

Market research is an important tool for post secondary institutions to develop a distinct presence within a competitive marketplace. Academic institutions speak to a diverse range of audiences including, students, parents, alumni, faculty, the community and funding sources. Research can help to define clear, targeted messaging.

We offer tailored research services for post-secondary organizations for brand development and positing, to manage issues, develop and test student recruitment communications, enhance alumni relations and more.

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