Donna Nixon, Partner
Based in our Ottawa office, Donna provides advice to clients in the public, private and not-for-profit sectors. Donna began her career in public opinion research at Decima Research in the mid-1980's and has now happily rejoined her friends and colleagues at The Strategic Counsel.

Donna's philosophy of integrating actionable research among a series of business decision-making tools has benefited organizations facing challenges in the areas of public policy, benchmarking and tracking customer satisfaction, market positioning, branding, investor relations, and internal communications. Her particular specialties include designing research to tackle complex and contentious public policy issues and linking investor relations research to broader corporate strategies.

Immediately prior to joining The Strategic Counsel, Donna was Vice-President and Managing Director, Research for a multinational public affairs and communications firm. Donna also had a successful career in public opinion research for the Government of Canada. While there, she established a comprehensive communications benchmarking and tracking program, viewed now as a model consultation tool by other levels of government across Canada.

Those who know and have worked with Donna appreciate her flair for bringing data and information "alive." When not indulging her passions for research, adventure travel or fashion and accessories, Donna can be found chauffeuring her two teenage daughters around the hinterlands of Ottawa. Coffee and newspaper in hand, you may spot her huddled on a bench in some cold hockey arena.